WORKS

Through different forms of design work, we reveal how each brand becomes clearer and more defined. Through branding, website design, packaging, and visual communication, we help clients clarify brand positioning, content structure, product information, and key messages — turning scattered ideas into clearer, more trustworthy design outcomes.

Brand Design, Website Design, and E-commerce Website Case Studies

ALL BRAND WEBSITE E-COMMERCE GRAPHIC DESIGN UI/UX DESIGN

Fortune Community｜Custom E-commerce Website Design

Some e-commerce websites are not only built to sell products. They are built to give people a reason to support something. Fortune Community is a special custom e-commerce website project because it combines food product sales, membership, shopping cart functions, and online donations in one platform. Users may visit the website to purchase food products, but they may also come to understand the brand’s purpose and support the community through a donation. For this reason, the website structure needed to balance two different actions: shopping and giving. Product categories, cart flow, member system, and ECPay third-party payment integration were organized around a clear user journey, allowing people to browse products, complete purchases, or make donations through the same digital experience. Rather than being only a transaction tool, the website becomes a platform that connects products, purpose, members, and supporters.

Jiu Tai｜Wire Mesh Manufacturing & Machinery E-commerce Website Design

Jiu Tai Precision Industries Corp. specializes in wire mesh manufacturing and industrial machinery production. MASOU DESIGN helped the brand create an e-commerce website that combines corporate image, product presentation, and product search functionality. Through clear content structure, product categorization, imagery, and visual design, the website presents Jiu Tai’s manufacturing expertise and professional brand value. A key feature of this project is the product search function designed for wire mesh specifications. Customers can search products based on horizontal mesh, vertical mesh, and intersecting conditions, making it easier to find the right wire mesh or machinery for their needs. The website is not only a product showcase, but also a more intuitive and efficient communication tool between the brand and its B2B customers.

JS Logistics｜Bear-Hearted Appliance Installation｜Brand Identity Design

A memorable bear identity that turns appliance installation into a warmer and more trustworthy service experience. MASOU DESIGN created the brand identity and visual system for JS Logistics by transforming the founder’s friendly, steady, and thoughtful personality into “Bear Heart,” a character-based brand symbol. Through the bear logo, warm yellow brand color, appliance installation service icons, vehicle applications, and animated visuals, the brand message was simplified into one clear and recognizable image. Instead of trying to communicate every service detail at once, the identity helps customers remember JS Logistics through a sense of friendliness, reliability, and care.

Han He Xi Instant Cuisine｜Tainan Banquet Heritage｜Brand Identity and Packaging Design

At a time when many brands pursue modified typography and geometric logos, calligraphy became one of Han He Xi’s most distinctive brand assets. MASOU DESIGN created the brand identity and packaging design for Han He Xi Instant Cuisine, starting from Tainan banquet culture, the craftsmanship of a traditional Taiwanese banquet chef, and family recipe memories. Through a calligraphic wordmark, portrait illustration, handwritten recipe elements, and modern layout design, the brand communicates not only warmth and story, but also stronger recognition, product appeal, and brand personality in the frozen ready-to-eat food market.

Miss seesaw｜Beauty Superpower｜Brand Advertising Visual and Motion Banner Design

Making product features visible in a fun and memorable way. MASOU DESIGN created the “Beauty Superpower” visual series and banner designs for Miss seesaw, transforming product features into creative elements such as cars, fire extinguishers, watering cans, and protective shields. Without directly claiming product effects, the visuals use a more intuitive and playful approach to communicate product impressions and make the brand experience more memorable.

Da Zhi Health Management｜Health Management App｜Healthcare UI/UX Design

Da Zhi Health Management App is a healthcare UI/UX design project that transforms medical expertise into a more practical everyday digital experience. MASOU DESIGN helped Da Zhi Health Management Clinic integrate health checkup data, daily tracking, weight management, health journals, and nutritionist support into one clear app structure. Through organized information hierarchy, a calm and trustworthy visual system, and reusable UI components, the app makes complex health data easier to understand while extending the clinic’s professional care into users’ daily lives.

Jiandian Precision｜ART & CRAFT IN PRECISION

Jiandian Precision website design centers on “ART & CRAFT IN PRECISION,” translating precision manufacturing, component processing, and craftsmanship into a clear and trustworthy digital brand image. MASOU DESIGN used clean layouts, steady visual rhythm, and structured content to help this B2B manufacturing brand present its technical capability, services, and professional value.

Miss seesaw｜Fast Beauty Aesthetics｜Brand E-commerce Visual Design

Lifestyle shapes the way beauty grows every day. MASOU DESIGN created the annual key visual series for Miss Seesaw under the concept of “Fast Beauty Aesthetics,” helping the brand build a stronger visual communication system for its e-commerce website, product pages, and digital marketing materials. The project transformed product features from skincare and functional food into a younger, lighter, and more dynamic visual language. Through paper-cut style backgrounds, vivid colors, product scenarios, and creative visual metaphors, the series communicates product impressions in a playful and approachable way without directly claiming product effects, making the brand more memorable in an e-commerce context.

AROS｜A Romantic Fruit Cocktail Brand Design with a British Spirit

AROS is a cocktail brand that brings together fresh Taiwanese fruits and the spirit of British cocktail culture. MASOU DESIGN worked on the brand planning, verbal identity, visual identity, and overall brand image to create a fashionable, romantic, and refined cocktail brand system. The brand design is built around the contrast between freshly harvested Taiwanese fruits and classic British cocktail culture. It combines vivid fruit flavors with an elegant, polished, and celebratory drinking mood. Through the logo, color system, packaging visuals, and brand tone, AROS becomes more than a packaged cocktail product — it creates a relaxed, stylish, and memorable drinking experience made for moments of celebration.

ACETECK｜Hydraulic Cylinder Brand Identity Design

ACETECK is a B2B industrial brand specializing in hydraulic cylinder manufacturing, serving logistics equipment, industrial machinery, and various mechanical systems. This brand identity design project is built around the ideas of precision, power, and stability, transforming the initial letter A into a visual symbol inspired by hydraulic cylinder structure. Through logo design, corporate identity, department icons, uniforms, catalog design, and factory signage applications, MASOU DESIGN helped ACETECK build a clearer and more consistent B2B industrial brand identity. The new visual system supports the brand across its website, exhibitions, catalogs, and international market communication, creating a professional impression of precision manufacturing and reliable industrial quality.

VELO OEM Products Guide

MASOU DESIGN created the design and layout for the VELO OEM Products Guide. For this nearly 100-page catalog, we adopted a minimalist design approach to reflect the brand’s commitment to product innovation and environmental responsibility. Through clean layouts, clear product series markers, and a consistent editorial system, the guide became not only a product showcase, but also a more intuitive and practical brand communication tool.